Monday, March 19, 2007

Chocolat

I'd like to take a moment to tell you about an exciting new product...

In times like these where every conceivable space of our world is sold to the highest advertising bidder, I think it's refreshing to see that one company is making creative use of blank space to actually contribute something positive to the public. The Belgian chocolate company Chocolove puts poems (okay, "love poems") inside their chocolate bar wrappers. Here is what I found inside my "Toffee & Almonds in Milk Chocolate" bar:

Oh, No--Not Ev'n When First We Loved


Oh, no--not ev'n when first we loved,
Wert thou as dear as now thou art;
Thy beauty then my senses moved,
But now thy virtues bind my heart.
What was Passion's sigh before,
Has since been turn'd to Reason's vow;
And, though I then might love thee more,
Trust me, I love thee better now.

Although my heart in earlier youth,
Might kindle with more wild desire,
Believe me, it has gain'd in truth
Much more than it has lost in fire.
The flame now warms my inmost core,
That then but sparkled o'er my brow,
And, though I seem'd to love thee more,
Yet, oh, I love thee better now

--Thomas Moore

Isn't that nice? The chocolate was okay, nothing spectacular. I don't remember the last time I bought a chocolate bar, but the next time I do, I will probably buy a Chocolove one.

2 comments:

Unknown said...

Actually, Chocolove is a US company that uses Belgian chocolate. They have a nice assortment of flavors -- next time try the Orange Peel in Dark Chocolate!!

j.h.k. said...

See, there ya go. Boom. I'm not big on dark chocolate but I'll try it.